Resources
Scale Here Perks
From your CRM and payment processing app, to cloud credits and HR software, your monthly costs add up. Scale Here is VCET’s platform to help your startup save big when it matters most. This curated set of discounts and perks from companies we love is included in your VCET membership. If you’re interested in accessing Scale Here, contact VCET’s Community Manager, Ema at ema@vcet.co. Don’t see something you’re already using? Let Ema know! We may be able to help.
Vermont’s Innovation Hubs
We believe every community in Vermont deserves their own space to come together and create the future. We launched the #ScaleHere Platform in 2019 in partnership with five of Vermont’s non-profit innovation hubs. Members of these spaces qualify to use VCET’s Scale Here perks. Do you have a favorite innovation hub that’s not listed below? Let us know!
Content
VCET Lunch & Learn: TikTok for Business
Nicole Eaton presents how to use TikTok for business. Whether you have a small business, software, or hardware company, this presentation is for you. See if TikTok is the right platform to make your company grow.
VCET Lunch & Learn: What Startups Need to know about Cybersecurity
In this Lunch & Learn, we learned why hackers target small businesses and what basic steps you can take to improve your cyber hygiene.
VCET Lunch & Learn: Startups and Strengths
In this Lunch & Learn, we learned from strength-based coach, Chad Ahern, how to grow well rounded teams highlighting individual strengths.
Is it time to hire an Executive Assistant? Best practices on finding, hiring, and retaining one.
In this Lunch & Learn, Worxbee,”the gold standard of Executive Assistant solutions,” shared with us the best practices on finding, hiring, and retaining an EA.
VCET Lunch & Learn: Hiring Interns in Vermont
In this Lunch & Learn, we learned about the easiest new way to hire interns in Vermont, the UVM Micro Internship Program.
VCET Lunch & Learn: Project Management Tools: Click Up 101
Project management is a framework that can help add method to the madness, increase visibility, and reduce risk, but what tools you use and how you use them can make a huge difference. In this Lunch & Learn, we heard from Echo Consulting and took a deep dive into their favorite tool: Click Up.
VCET Lunch & Learn: Building and Scaling Company Culture
In this Lunch & Learn, the team at EZ-Probate shared their experience onboarding new employees and building a culture that can multiply and adapt as they grow.
VCET Lunch & Learn: Customer Reviews and Local SEO
Not only is reputation essential for business survival, but online customer engagement management has become a key marketing strategy today. In this Lunch & Learn, we learned more about this strategy from Matt Murray, the CEO and Founder of Widewail.
VBSR's Small Business Toolkit: 101
In this Lunch & Learn, we took a deep dive into VBSR’s Small Business Toolkit, which is available as five separate free courses on the Vermont Startup Collective.
VCET Lunch & Learn: E-commerce Strategies for Business Alignment, Resilience, & Growth
In this Lunch & Learn, we learned about strategies and techniques for e-commerce growth from expert Heather Palmer, founder and President of HMP Web Consulting.
VCET Lunch & Learn: Exploring Employee Ownership Models
In this Lunch & Learn, Matt Cropp of the Vermont Employee Ownership Center, provided an overview of common broad-based employee ownership models, how an exit to employee ownership works, and the strategies founders can employ pre-exit to build a strong foundation for an ownership culture.
VCET Lunch & Learn: Managing a Remote Team with Sketch
In this Lunch & Learn, we were joined by digital design leader, Sketch, who shared ideas and techniques for what it takes to manage an all remote team.
VCET Lunch & Learn: Positive Effects of Disruption – A conversation with Ethan Bechtel
In this Lunch & Learn, we heard some pandemic silver linings from Ethan Bechtel, CEO and Founder of OhMD, a health tech app connecting doctors and patients.
VCET Lunch & Learn: Selling on Amazon
In this Lunch & Learn, we heard from experts Tom Funk and Gwen McShea of Lean Edge Marketing, who shared insights on both why to be careful about selling and what it takes to increase sales on the fast-growing but complex Amazon marketplace.
Intellectual Property 101
Unfamiliar with patents, trademarks, copyrights, and trade secrets? In this Lunch & Learn, we learned about intellectual property (IP) basics and potential ways to protect innovations as you transition from idea to product.
USPTO Resources for Inventors, Innovators, and Entrepreneurs
In this Lunch & Learn, we were joined by the USPTO, who has a wealth of resources for individuals interested in learning more about protecting their intellectual property.
Growing Your Online Business through Social Media
In this Lunch & Learn, social media expert, Katie Wight of KW Content, shared how to grow audiences, engage consumers, and amplify positive impact by using their proven 7-Step Method for building and launching content strategies for social media.
VCET Lunch and Learn: Small Business Insurance Basics
Unfortunately navigating the world of insurance can be confusing and time consuming. In this Lunch & Learn, we were joined by Travis Spencer, who gave a brief overview of the types of policies out there, their differences, and what type may work best for your business.
VCET Lunch & Learn: Search Engine Optimization (SEO) and Digital PR
In this Lunch & Learn, SEO expert Erika Austin, shared with us how to align websites for search intent, pitch stories to prospective outlets, and measure platforms to monitor and replicate success.
VCET Lunch & Learn: Website Traffic and Lead Generation
This Lunch & Learn, with Jose Martins of Hubspot, was a fast-paced session covering the key elements of converting a website into a marketing engine for accelerated sales growth. Use this passcode to view the recording: Sj!0!yN$
VCET Virtual Lunch & Learn: How to Sell With Confidence as a Womxn Entrepreneur on Instagram
In this Lunch & Learn, Jessica Thiefels shared the strategies you can use to sell more confidently on Instagram as an impact-driven womxn entrepreneur powerfully building her business.
Hustle and Grit: How One Female Founder Made it Happen
In this Lunch & Learn, we heard from Eva Shaw, the founder of Overeasy, about how she turned a hobby into a thriving winter apparel business…all while she was a student at Middlebury College.
Lunch and Learn: Unearth your Personal Brand
In this Lunch & Learn, Cat O’Shaughnessy Coffrin of CaptivatingCo shared with us the business case and strategic value behind defining a personal brand, the methods for exploring your brand, and how to put her approach into action.
Social Media Marketing for Business in 2020
In this Lunch & Learn, we sat down with Sophie Rabe, Founder of Olive and Milo Social Studio, where she shared insights on social media trends, provided strategies for businesses to optimize their presence on social media, and gave advice on using social media as a vehicle for change.
Lunch & Learn with Congressman Peter Welch
In this Lunch & Learn, we were joined by Congressman Peter Welch, who shared an update, heard from some Vermont startups that were impacted by COVID, and took part in a Q&A with our community.
VCET Virtual Lunch & Learn: Secure Coding Workshop
In this Lunch & Learn, Duane Dunston, the Associate Professor of Cybersecurity at Champlain College, shared the basics of secure coding and strategies for mitigating the most common threats.
Startup Inclusion Workshop
VCET partnered with Aleria Research to offer a deep dive into why equity, inclusion, and belonging are crucial to your startup.
VCET Virtual Lunch and Learn: Copyrights and Trademarks
In this Lunch & Learn, Rex Stratton, a Middlebury, Vermont-based intellectual property expert, provides a deep dive into copyrights and trademarks so that you can protect your intellectual property with confidence.
Better Startup Workshop
VCET partnered with Aleria Research to offer a deep dive into why equity, inclusion, and belonging are crucial to your startup